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Journal of the Academy of Marketing Science
The 50 Most-Frequently Cited Articles
in Journal of the Academy of Marketing Science as of November 1, 2009 -- updated monthly

Most-cited rankings are recalculated at the beginning of the month.
Rankings are based on citations to articles on this journal site from articles in HighWire-hosted journals.

1.  Alan S. Dick, Kunal Basu
  Customer Loyalty: Toward an Integrated Conceptual Framework
  Mar 01, 1994; 22: 99-113.
(In "Article")   [Abstract]     [PDF]
 
2.  Leonard L. Berry
  Relationship Marketing of Services—Growing Interest, Emerging Perspectives
  Sep 01, 1995; 23: 236-245.
(In "Article")   [Abstract]     [PDF]
 
3.  Richard P. Bagozzi, Youjae Yi
  On the Evaluation of Structural Equation Models
  Jan 01, 1988; 16: 74-94.
(In "Article")   [Abstract]     [PDF]
 
4.  Valarie A. Zeithaml, Leonard L. Berry, A. Parasuraman
  The Nature and Determinants of Customer Expectations of Service
  Jan 01, 1993; 21: 1-12.
(In "Article")   [Abstract]     [PDF]
 
5.  Jagdish N. Sheth, Atul Parvatlyar
  Relationship Marketing in Consumer Markets: Antecedents and Consequences
  Sep 01, 1995; 23: 255-271.
(In "Article")   [Abstract]     [PDF]
 
   [Next 5 Articles]

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Last Updated: 11/05/2009 07:25:41