Ad Hoc Reviewers
Journal of the Academy of Marketing Science 2005 33: 385-389. [PDF]  

Michael R. Hyman and Ike Mathur

Retrospective and Prospective Views on the Marketing/Finance Interface
Journal of the Academy of Marketing Science 2005 33: 390-400. [Abstract] [PDF] [References]  

T. Bettina Cornwell, Stephen W. Pruitt, and John M. Clark

The Relationship Between Major-League Sports’ Official Sponsorship Announcements and the Stock Prices of Sponsoring Firms
Journal of the Academy of Marketing Science 2005 33: 401-412. [Abstract] [PDF] [References]  

Siva K. Balasubramanian, Ike Mathur, and Ramendra Thakur

The Impact of High-Quality Firm Achievements on Shareholder Value: Focus on Malcolm Baldrige and J. D. Power and Associates Awards
Journal of the Academy of Marketing Science 2005 33: 413-422. [Abstract] [PDF] [References]  

Vivek K. Pandey, Kevin J. Shanahan, and Scott W. Hansen

The Relationship Between Shareholder Wealth Effects, Diversity, and Publicity as a Marketing Strategy
Journal of the Academy of Marketing Science 2005 33: 423-431. [Abstract] [PDF] [References]  

Manohar Singh, Sheri Faircloth, and Ali Nejadmalayeri

Capital Market Impact of Product Marketing Strategy: Evidence From the Relationship Between Advertising Expenses and Cost of Capital
Journal of the Academy of Marketing Science 2005 33: 432-444. [Abstract] [PDF] [References]  

Margy P. Conchar, Melvin R. Crask, and George M. Zinkhan

Market Valuation Models of the Effect of Advertising and Promotional Spending: A Review and Meta-Analysis
Journal of the Academy of Marketing Science 2005 33: 445-460. [Abstract] [PDF] [References]  

William E. Baker and James M. Sinkula

Environmental Marketing Strategy and Firm Performance: Effects on New Product Performance and Market Share
Journal of the Academy of Marketing Science 2005 33: 461-475. [Abstract] [PDF] [References]  

Mitchell J. Lovett and Jason B. MacDonald

How Does Financial Performance Affect Marketing? Studying the Marketing-Finance Relationship From a Dynamic Perspective
Journal of the Academy of Marketing Science 2005 33: 476-485. [Abstract] [PDF] [References]  

Joseph Johnson and Gerard J. Tellis

Blowing Bubbles: Heuristics and Biases in the Run-Up of Stock Prices
Journal of the Academy of Marketing Science 2005 33: 486-503. [Abstract] [PDF] [References]  

V. Kumar and J. Andrew Petersen

Using a Customer-Level Marketing Strategy to Enhance Firm Performance: A Review of Theoretical and Empirical Evidence
Journal of the Academy of Marketing Science 2005 33: 504-519. [Abstract] [PDF] [References]  

John W. Cadogan, Sanna Sundqvist, Risto T. Salminen, and Kaisu Puumalainen

Export Marketing, Interfunctional Interactions, and Performance Consequences
Journal of the Academy of Marketing Science 2005 33: 520-535. [Abstract] [PDF] [References]  

Ruth Maria Stock and Wayne D. Hoyer

An Attitude-Behavior Model of Salespeople’s Customer Orientation
Journal of the Academy of Marketing Science 2005 33: 536-552. [Abstract] [PDF] [References]  

Eric Fang, Kenneth R. Evans, and Timothy D. Landry

Control Systems’ Effect on Attributional Processes and Sales Outcomes: A Cybernetic Information-Processing Perspective
Journal of the Academy of Marketing Science 2005 33: 553-574. [Abstract] [PDF] [References]  

Sonja Wendel and Benedict G. C. Dellaert

Situation Variation in Consumers’ Media Channel Consideration
Journal of the Academy of Marketing Science 2005 33: 575-584. [Abstract] [PDF] [References]  

Manjit S. Yadav and Rajan Varadarajan

Interactivity in the Electronic Marketplace: An Exposition of the Concept and Implications for Research
Journal of the Academy of Marketing Science 2005 33: 585-603. [Abstract] [PDF] [References]  

Robin A. Coulter, Linda L. Price, Lawrence Feick, and Camelia Micu

The Evolution of Consumer Knowledge and Sources of Information: Hungary in Transition
Journal of the Academy of Marketing Science 2005 33: 604-619. [Abstract] [PDF] [References]  

Karin Braunsberger, R. Brian Buckler, and David J. Ortinau

Categorizing Cognitive Responses: An Empirical Investigation of the Cognitive Intent Congruency Between Independent Raters and Original Subject Raters
Journal of the Academy of Marketing Science 2005 33: 620-632. [Abstract] [PDF] [References]  

Ann Morales Olazábal, Anita Cava, René Sacasas, and Rita Marie Cain

Marketing and the Law: Supreme Court Upholds Compelled Subsidy Ads as Government Speech
Journal of the Academy of Marketing Science 2005 33: 633-634. [PDF] [References]  

Ann Morales Olazábal, Anita Cava, René Sacasas, and Craig Barkacs

Marketing and the Law: Must a Claim to Be "America’s Favorite" Be Verifiable?
Journal of the Academy of Marketing Science 2005 33: 634-636. [PDF]  

Ann Morales Olazábal, Anita Cava, René Sacasas, and Don Mayer

Marketing and the Law: Supreme Court Allows California Gun Victims’ Suit to Proceed to Trial Against Gun Manufacturers and Distributors
Journal of the Academy of Marketing Science 2005 33: 636-637. [PDF]  

Special Issue Reviewers
Journal of the Academy of Marketing Science 2005 33: 638-639. [PDF]  

INDEX to JOURNAL OF THE ACADEMY OF MARKETING SCIENCE
Journal of the Academy of Marketing Science 2005 33: 640-644. [PDF]  

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