A. Parasuraman

Farewell Editorial
Journal of the Academy of Marketing Science 2000 28: 325-326. [PDF]  

P. Rajan Varadarajan

From the Editor-Elect
Journal of the Academy of Marketing Science 2000 28: 327-329. [PDF] [References]  

Rajesh Sethi

Superordinate Identity in Cross-Functional Product Development Teams: Its Antecedents and Effect on New Product Performance
Journal of the Academy of Marketing Science 2000 28: 330-344. [Abstract] [PDF] [References]  

Barry J. Babin, James S. Boles, and Donald P. Robin

Representing the Perceived Ethical Work Climate among Marketing Employees
Journal of the Academy of Marketing Science 2000 28: 345-358. [Abstract] [PDF] [References]  

Merrie Brucks, Valarie A. Zeithaml, and Gillian Naylor

Price and Brand Name As Indicators of Quality Dimensions for Consumer Durables
Journal of the Academy of Marketing Science 2000 28: 359-374. [Abstract] [PDF] [References]  

Mark R. Colgate and Peter J. Danaher

Implementing a Customer Relationship Strategy: The Asymmetric Impact of Poor versus Excellent Execution
Journal of the Academy of Marketing Science 2000 28: 375-387. [Abstract] [PDF] [References]  

Keysuk Kim

On Interfirm Power, Channel Climate, and Solidarity in Industrial Distributor-Supplier Dyads
Journal of the Academy of Marketing Science 2000 28: 388-405. [Abstract] [PDF] [References]  

Madhubalan Viswanathan, Terry L. Childers, and Elizabeth S. Moore

The Measurement of Intergenerational Communication and Influence on Consumption: Development, Validation, and Cross-Cultural Comparison of the IGEN Scale
Journal of the Academy of Marketing Science 2000 28: 406-424. [Abstract] [PDF] [References]  

Fuan Li, Paul W. Miniard, and Michael J. Barone

The Facilitating Influence of Consumer Knowledge on the Effectiveness of Daily Value Reference Information
Journal of the Academy of Marketing Science 2000 28: 425-435. [Abstract] [PDF] [References]  

Reviews of Books
Journal of the Academy of Marketing Science 2000 28: 436-450. [PDF]  

Chris A. Carr, Gregory C. Mosier, Robert Moore, Melissa Moore, and Pearson Liddell

Marketing and the Law
Journal of the Academy of Marketing Science 2000 28: 451-454. [PDF]  

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