Index by Author: Apr 1998; 26 (2) [Table of Contents]

A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z

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B

Bhargava, Mukesh [Abstract] [PDF] [References]

Bitner, Mary Jo [Abstract] [PDF] [References]

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C

Cava, Anita [PDF]

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D

DiMatteo, Larry A. [PDF]

Dorsch, Michael J. [Abstract] [PDF] [References]

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G

Gilly, Mary C. [Abstract] [PDF] [References]

Graham, John L. [Abstract] [PDF] [References]

Gremler, Dwayne D. [Abstract] [PDF] [References]

Gwinner, Kevin P. [Abstract] [PDF] [References]

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H

Hurley, Robert F. [Abstract] [PDF] [References]

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K

Kelley, Scott W. [Abstract] [PDF] [References]

Kim, John [Abstract] [PDF] [References]

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L

Lim, Jeen-Su [Abstract] [PDF] [References]

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S

Sacasas, René [PDF]

Swanson, Scott R. [Abstract] [PDF] [References]

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W

Wolfinbarger, Mary Finley [Abstract] [PDF] [References]

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Y

Yale, Laura J. [Abstract] [PDF] [References]