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Journal of the Academy of Marketing Science
Contents: Spring 1996, Volume 24, No. 2   [Index by Author]       Other Issues: Previous issue Next issue  

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To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.

Todd A. Mooradian

Journal of the Academy of Marketing Science 1996 24: 99-109. [Abstract] [PDF] [References]  

Robert Dahistrom, Kevin M. McNeilly, and Thomas W. Speh

Journal of the Academy of Marketing Science 1996 24: 110-124. [Abstract] [PDF] [References]  

Ellen Bolman Pullins, Leslie M. Fine, and Wendy L. Warren

Journal of the Academy of Marketing Science 1996 24: 125-136. [Abstract] [PDF] [References]  

Leisa Reinecke Flynn, Ronald E. Goldsmith, and Jacqueline K. Eastman

Journal of the Academy of Marketing Science 1996 24: 137-147. [Abstract] [PDF] [References]  

Linda K. Good, Thomas J. Page, Jr., and Clifford E. Young

Journal of the Academy of Marketing Science 1996 24: 148-156. [Abstract] [PDF] [References]  

Robert Madrigal and Christopher M. Miller

Journal of the Academy of Marketing Science 1996 24: 157-170. [Abstract] [PDF] [References]  

Victoria L. Crittenden and Dalmar Fisher

Journal of the Academy of Marketing Science 1996 24: 171-173. [PDF] [References]  

Victoria L. Crittenden and Troy A. Festervand

Journal of the Academy of Marketing Science 1996 24: 173. [PDF] [References]  

Victoria L. Crittenden and John R. Sparks

Journal of the Academy of Marketing Science 1996 24: 174-175. [PDF]  

Victoria L. Crittenden and Paul Boughton

Journal of the Academy of Marketing Science 1996 24: 175-176. [PDF]  

Victoria L. Crittenden and Scott W. Kelley

Journal of the Academy of Marketing Science 1996 24: 176. [PDF]  

Victoria L. Crittenden and William A. Sutton

Journal of the Academy of Marketing Science 1996 24: 176-177. [PDF] [References]  

Victoria L. Crittenden and Charles S. Gulas

Journal of the Academy of Marketing Science 1996 24: 178-179. [PDF]  

Victoria L. Crittenden and Siva K. Balasubramanian

Journal of the Academy of Marketing Science 1996 24: 179-181. [PDF] [References]  

Victoria L. Crittenden and Larry D. Compeau

Journal of the Academy of Marketing Science 1996 24: 181-183. [PDF]  

Anita Cava and Rene Sacasas

Journal of the Academy of Marketing Science 1996 24: 184-186. [PDF] [References]  

To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.