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Journal of the Academy of Marketing Science
Contents: Spring 1995, Volume 23, No. 2   [Index by Author]       Other Issues: Previous issue Next issue  

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To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.

Daniel C. Bello and Ritu Lohtia

Journal of the Academy of Marketing Science 1995 23: 83-93. [Abstract] [PDF] [References]  

Barry J. Babin, James S. Boles, and William R. Darden

Journal of the Academy of Marketing Science 1995 23: 94-105. [Abstract] [PDF] [References]  

Philip A. Titus and Peter B. Everett

Journal of the Academy of Marketing Science 1995 23: 106-119. [Abstract] [PDF] [References]  

John B. Ford, Michael S. LaTour, and Tony L. Henthorne

Journal of the Academy of Marketing Science 1995 23: 120-131. [Abstract] [PDF] [References]  

David Strutton, Lou E. Pelton, and James R. Lumpkin

Journal of the Academy of Marketing Science 1995 23: 132-140. [Abstract] [PDF] [References]  

Victoria L. Crittenden, David I. Gilliland, and Naveen Donthu

Journal of the Academy of Marketing Science 1995 23: 141-143. [PDF]  

Victoria L. Crittenden and Paul Sauer

Journal of the Academy of Marketing Science 1995 23: 143-144. [PDF]  

Victoria L. Crittenden and Gerald E. Smith

Journal of the Academy of Marketing Science 1995 23: 144-145. [PDF]  

To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.