Journal of the Academy of Marketing Science

 

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Contents: Summer 1994, Volume 22, No. 3   [Index by Author]       Other Issues: Previous issue Next issue  

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To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.

George P. Moschis

Journal of the Academy of Marketing Science 1994 22: 195-204. [Abstract] [PDF] [References]  

Saeed Samiee and Insik Jeong

Journal of the Academy of Marketing Science 1994 22: 205-217. [Abstract] [PDF] [References]  

Brynn Hibbert and Ian F. Wilkinson

Journal of the Academy of Marketing Science 1994 22: 218-233. [Abstract] [PDF] [References]  

David J. Moore, John C. Mowen, and Richard Reardon

Journal of the Academy of Marketing Science 1994 22: 234-243. [Abstract] [PDF] [References]  

Frank H. Alpert and Michael A. Kamins

Journal of the Academy of Marketing Science 1994 22: 244-253. [Abstract] [PDF] [References]  

Shirley Taylor and John D. Claxton

Journal of the Academy of Marketing Science 1994 22: 254-264. [Abstract] [PDF] [References]  

William J. McDonald

Journal of the Academy of Marketing Science 1994 22: 265-273. [Abstract] [PDF] [References]  

Jeen-Su Lim, William K. Darley, and John O. Summers

Journal of the Academy of Marketing Science 1994 22: 274-282. [Abstract] [PDF] [References]  

Michael J. Swenson and Joel Herche

Journal of the Academy of Marketing Science 1994 22: 283-289. [Abstract] [PDF] [References]  

Essam Mahmoud, Gillian Rice, and Patricia A. Knowles

Journal of the Academy of Marketing Science 1994 22: 290-291. [PDF]  

Essam Mahmoud, Gillian Rice, and Sadrudin A. Ahmed

Journal of the Academy of Marketing Science 1994 22: 291-292. [PDF]  

Essam Mahmoud, Gillian Rice, and A. Ben Oumlil

Journal of the Academy of Marketing Science 1994 22: 292-293. [PDF]  

Essam Mahmoud, Gillian Rice, and C. P. Rao

Journal of the Academy of Marketing Science 1994 22: 293-294. [PDF] [References]  

Essam Mahmoud, Gillian Rice, and Roger Dickinson

Journal of the Academy of Marketing Science 1994 22: 294-295. [PDF] [References]  

Essam Mahmoud, Gillian Rice, and David A. Reid

Journal of the Academy of Marketing Science 1994 22: 295. [PDF]  

Essam Mahmoud, Gillian Rice, and Lyn S. Amine

Journal of the Academy of Marketing Science 1994 22: 296-297. [PDF]  

Essam Mahmoud, Gillian Rice, and Oswald A. J. Mascarenhas

Journal of the Academy of Marketing Science 1994 22: 297-298. [PDF]  

Essam Mahmoud, Gillian Rice, and Ginger Griggs

Journal of the Academy of Marketing Science 1994 22: 298-299. [PDF]  

Essam Mahmoud, Gillian Rice, and N. Craig Smith

Journal of the Academy of Marketing Science 1994 22: 299-302. [PDF] [References]  

Anita Cava and Rene Sacasas

Journal of the Academy of Marketing Science 1994 22: 303-306. [PDF]  

To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.