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Journal of the Academy of Marketing Science
Contents: January 1 1991, Volume 19, No. 1   [Index by Author]       Other Issues: Previous issue Next issue  

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To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.

James Wills, A. Coskun Samli, and Laurence Jacobs

Journal of the Academy of Marketing Science 1991 19: 1-10. [Abstract] [PDF] [References]  

Joseph A. Bellizzi, D. Wayne Norvell, Joseph A. Bellizzi, and D. Wayne Norvell

Journal of the Academy of Marketing Science 1991 19: 11-16. [Abstract] [PDF] [References]  

I. Fredrick Trawick, John E. Swan, Gail W. McGee, and David R. Rink

Journal of the Academy of Marketing Science 1991 19: 17-23. [Abstract] [PDF] [References]  

J.K. Sager

Journal of the Academy of Marketing Science 1991 19: 25-36. [Abstract] [PDF] [References]  

Anusorn Singhapakdi and Scott J. Vitell, Jr

Journal of the Academy of Marketing Science 1991 19: 37-42. [Abstract] [PDF] [References]  

Duane Davis, Michael Morris, and Jeff Allen

Journal of the Academy of Marketing Science 1991 19: 43-51. [Abstract] [PDF] [References]  

Louis G. Pol

Journal of the Academy of Marketing Science 1991 19: 53-59. [Abstract] [PDF] [References]  

Van R. Wood and Roy Howell

Journal of the Academy of Marketing Science 1991 19: 61-67. [Abstract] [PDF] [References]  

René Sacasas and Anita Cava

Journal of the Academy of Marketing Science 1991 19: 69-71. [Abstract] [PDF]  

Benjamin Sackmary

Journal of the Academy of Marketing Science 1991 19: 73. [PDF]  

Lee Dahringer

Journal of the Academy of Marketing Science 1991 19: 73-74. [PDF]  

Gene W. Murdock

Journal of the Academy of Marketing Science 1991 19: 74-75. [PDF]  

Nils-Erik Aaby

Journal of the Academy of Marketing Science 1991 19: 75. [PDF]  

H. Michael Hayes

Journal of the Academy of Marketing Science 1991 19: 75-76. [PDF]  

William L. James

Journal of the Academy of Marketing Science 1991 19: 76. [PDF]  

To see an article, click its [PDF] link. To add articles to your marked citations, check the boxes to the left of the titles you want, and click the 'Add to Marked Citations' button. To see one abstract at a time, click its [Abstract] link.