Donald R Robin and R. Eric Reidenbach

Identifying Critical Problems for Mutual Cooperation Between the Private and Public Sectors: A Marketing Perspective
Journal of the Academy of Marketing Science 1986 14: 1-12. [Abstract] [PDF] [References]  

Jon B. Freiden and Phillip E. Downs

Testing the Social Involvement Model in an Energy Conservation Context
Journal of the Academy of Marketing Science 1986 14: 13-20. [Abstract] [PDF] [References]  

Lyn S. Amine, S. Tamer Cavusgil, and Robert I. Weinstein

Japanese Sogo Shosha and the U.S. Export Trading Companies
Journal of the Academy of Marketing Science 1986 14: 21-32. [Abstract] [PDF] [References]  

Ron Hampton, Alan J. Dubinsky, and Steven J. Skinner

A Model of Sales Supervisor Leadership Behavior and Retail Salespeople's Job-Related Outcomes
Journal of the Academy of Marketing Science 1986 14: 33-43. [Abstract] [PDF] [References]  

Michael Y Hu

An Experimental Study of Managers' and Researchers' Use of Consumer Market Research
Journal of the Academy of Marketing Science 1986 14: 44-51. [Abstract] [PDF] [References]  

Arthur J. Adams

Procedures for Revising Management Judgments Forecasts
Journal of the Academy of Marketing Science 1986 14: 52-57. [Abstract] [PDF] [References]  

Philiip E. Downs and Douglas N. Behrman

The Products Liability Coordinator: A Partial Solution
Journal of the Academy of Marketing Science 1986 14: 58-65. [Abstract] [PDF] [References]  

Benjamin Sackmary

Book Reviews : DO-IT-YOURSELF MARKETING RESEARCH, Second Edition: by George Edward Breen and A. B. Blankenship (New York: McGraw-Hill, 1982, 303 pp., $24.95)
Journal of the Academy of Marketing Science 1986 14: 66. [PDF]  

Wayne D. Hoyer

Book Reviews : The Marketing Imagination: by Theodore Leavitt (New York: Free Press, 1983, 224 pp., $15.95)
Journal of the Academy of Marketing Science 1986 14: 66-67. [PDF]  

John M. Browning

Book Reviews : Managerial Marketing for Industrial Firms: by Charles B. Ames and James D. Hlavacek (New York: Random House, 1984, 560 pp., $28.95)
Journal of the Academy of Marketing Science 1986 14: 67-68. [PDF]  

Donald F. Mulvihill

Book Reviews : INDUSTRIAL MARKETING MANAGEMENT, Second Edition: by Robert W. Haas (Boston: Kent Publishing Co., 1982, 558 pp.)
Journal of the Academy of Marketing Science 1986 14: 68. [PDF]  

Robin Peterson

Book Reviews : Marketing Channels: a Management View: by Bert Rosenbloom (Chicago: The Dryden Press, 1983, 511 pp.)
Journal of the Academy of Marketing Science 1986 14: 68-69. [PDF]  

Danny N. Bellenger

Book Reviews : MARKETING RESEARCH, Second Edition: by George Kress (Restona Publishing, 1982, 384 pp., $22.95)
Journal of the Academy of Marketing Science 1986 14: 69. [PDF]  

Dean J. Dale Molander

Book Reviews : Comparative Marketing Systems: by Erdener Kaynak and Ronald Savitt (New York: Praeger, 1984, 309 pps., $28.95)
Journal of the Academy of Marketing Science 1986 14: 69. [PDF]  

Robert L King

Book Reviews : Marketing in the Third World: by Erdener Kaynak (New York: Praeger Publishers, 1982, 302 pp., $31.95)
Journal of the Academy of Marketing Science 1986 14: 69-70. [PDF]  

Saeed Samiee

Book Reviews : International Marketing and Purchasing of Industrial Goods: an Interaction Approach: by Hakan Hakansson (ed.) (New York: John Wiley & Sons, 1982, 406 pp.)
Journal of the Academy of Marketing Science 1986 14: 70-71. [PDF]  

Robert L. King

Book Reviews : Promotion: Products, Services, and Ideas: by William M. Kincaide, Jr. (Charles E. Merrill Publishing Company, 1980, 355 pp.)
Journal of the Academy of Marketing Science 1986 14: 71-72. [PDF]  

Raymond L Horton

Book Reviews : MARKETING RESEARCH: AN APPLIED APPROACH, Second Edition: by Thomas C. Kinnear and James K. Taylor (New York: McGraw-Hill, 1984, $25.95)
Journal of the Academy of Marketing Science 1986 14: 72. [PDF]  

Lynette S. Unger

Book Reviews : Marketing Information: a Professional Reference Guide: by Jac. L. Goldstucker (ed.) (Atlanta: Georgia State University Business Publications, 1982, 369 pps., $60.00)
Journal of the Academy of Marketing Science 1986 14: 72-73. [PDF]  

James E. Hansz

Book Reviews : MARKETING MANAGEMENT: STRATEGIES AND PROGRAMS, Second Edition: by Joseph P. Guiltinan and Gordon W. Paul (New York, McGraw-Hill, Inc., 1985)
Journal of the Academy of Marketing Science 1986 14: 73. [PDF]  

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