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Journal of the Academy of Marketing Science
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Representing the Perceived Ethical Work Climate among Marketing Employees

Barry J. Babin

University of Southern Mississippi

James S. Boles

Georgia State University

Donald P. Robin

Wake Forest University

This research develops and tests a measurement model representing the ethical work climate of marketing employees involved in sales and/or service-providing positions. A series of studies are used to identify potential items and validate four ethical-climate dimensions. The four dimensions represent trust/responsibility, the perceived ethicalness of peers’ behavior, the perceived consequences of violating ethical norms, and the nature of selling practices as communicated by the firm. Both first- and second-order levels of abstraction are validated. Relationships with role stress, job satisfaction, and organizational commitment are described and discussed. The scale is unique from previous attempts in its scope, intended purpose (marketing employees), the validation procedures, and in that it is not scenario dependent. The results suggest the usefulness of the marketing ethical climate construct in both developing theory and in providing advice for marketing practice.

Journal of the Academy of Marketing Science, Vol. 28, No. 3, 345-358 (2000)
DOI: 10.1177/0092070300283004
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