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Journal of the Academy of Marketing Science
Archive of 1998 Online Issues:

previous 1998 next
January
WINTER 1998; 26 (1): 3 - 72 		April
SPRING 1998; 26 (2): 83 - 164
July
SUMMER 1998; 26 (3): 172 - 255 		October
FALL 1998; 26 (4): 260 - 355